Shakira Previews Final Version of "Dare (La La La)" In New 'Activia' Commercial
Shakira dances to her song "Dare (La La La)" in a 'fantasy forest' in the new commercial of 'Activia' yogurts. The new adversting campaign entitled "Dare to Feel Good" has the Colombian pop star as its spokesperson and face. The new television ad has been first aired in Brazil, therefore all the Portuguese talking. Expect to catch Shakira on your local TV screen pretty soon, though. For now watch the Brazilian commercial below!
That 'fantasy forest' Shakira is resting and dancing in is actually her intestinal microflora but 'fantasy forest' sounds nicer. The song on the background is Shakira's dancefloor-smasher "Dare (La La La)". This, previously known as "Truth or Dare", was supposed to be the lead single from Shakira's tenth album back in 2012 - she even shot a music video in Lisbon - but she got pregnant, and well, you know the rest of the story.
All the snippets we've had of "Dare (La La La)" thus far have either been LQ recordings from the video shoot or demos, but now we can finally listen to at least a few seconds of he final, and mastered version of the now-known-as "Dare (La La La)".
Call it generic, but this sounds exciting and has 'summer hit' written all over it.
Update: Commercial video below has been replaced with official Spanish version to avoid any more copyright take-downs from YouTube.
'CRTFY' vs 'Dare'?
'Activia' commercial
Behind the scenes