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BLACKPINK's "Kill This Love" Music Video Is EVERYTHING But The Actual Song Is...

blackpink kill this love
blackpink kill this love 2019

BLACKPINK released their new single “Kill This Love”, alongside their new EP of the same name, yesterday (April 4) on digital platforms. The music video for the lead single also premiered yesterday. It’s been less than 24 hours since the music video hit YouTube and its viewership is that of over 45 million plays. H-U-G-E. Does the music video deserve this amazing success? Hell yeah. It’s an amazing, over the top, high budget music video, probably one of BLACKPINK’s best, and I totally get why it’s getting so many repetitive views from the fans of the all-female k-pop band. But… does the song deserve the success it is having? For me the answer is “no”. I already knew “Kill This Love” was going to be a chart-topping hit worldwide because the hype was massive and we’re talking about BLACKPINK, the hottest pop group in the world at the moment. But the song in itself is pretty “JUST OKAY”. I’ve totally heard better from BLACKPINK. “Kill This Love” is giving me 2NE1 vibes and not in a good way.

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By on April 5, 2019

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